Our Client invested R 7417.50 in our service fee.
In 30 DAYS they made over R68K in sales
This clients ROI was 418% in their first month of running PPC

What we did to get them to achieve this:

• Content Transformation:
  • We started creating content that would resonate with the audience.
  • We brought colour back onto the page.
• Binge-Worthy, Nurturing Content:
  • We saw that this brand needed to reach out to micro-influencers.
  • The micro-influencers needed to match the brand aesthetic and produce content that would speak to the audience.
  • We took an approach of offering products without any expectation in return and this worked well for the brand.
• Compelling Ad Campaigns:
  • Creating the ads for this client took testing, we needed to know what the audience would respond to as well as make it relatable.
  • These ads were designed to create a desire for the product. These products are in high demand and we needed to show the trust aspect around why theirs should be chosen and bought.

Results: 

• Impressions increased by 20%
• Interaction rate increased by 61%
• Conversion value increased by 21%
• Cost per conversion decreased by -98.78%
• Conversion rate increased by 10%

Case Study: Doc Marty’s Remarkable Return on Investment (ROI) in Just 180 Days Using Google Ads

Introduction:
This client invested R 26 910 in our service fee.
This client made a total of R 733 793 with a spend amounting to R65 486.
This client’s ROI was 794% in 6 months – Nearly 8 times the
amount he initially invested.

Objective:
Our main objective for this client was to increase sales through Google Ads.

Challenges:
This Client was trying to do his Google ads himself
He had no knowledge of what was needed in order to see the best
ROI for his brand on Google

Strategies Implemented:
Content Transformation:
– We implemented search ads and made sure that the landing pages were of value to help create trust for this brand.
– We started a shopping campaign and made sure that his SEO was correct and updated monthly so that his products would stay relevant to the searches.

Results:
Not only did we increase his sales, but we also brought his quality score up.
His Impressions increased by 61.95% amounting to 601,013
His conversions increased by 257.84%
His conversion value increased by 938.19%
His cost per conversion decreased by -13.09% amounting to R68.54

Conclusion:
The key take-away for this client is that his expectation was met when he became a client of Billie and Code and his expectations continue to be met on a month-to-month basis.